So why would u put a team.......w/o all that much of a fan base on a major holiday??  A code.......Black Friday..............for shopping......b/c today......called Black Friday.....is the #1 shopping day in the USA....

Four current NFL teams have never appeared in a Super Bowl, including franchise relocations and renaming: the Cleveland Browns, Detroit Lions, Jacksonville Jaguars, and Houston Texans, though both the Browns (1964) and Lions (1957) had won NFL championship games prior to the creation of the Super Bowl.

List of Super Bowl champions - Wikipedia

https://en.wikipedia.org/wiki/List_of_Super_Bowl_champions

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Detroit Lions - Wikipedia

https://en.wikipedia.org/wiki/Detroit_Lions

The team was purchased and relocated to Detroit for the 1934 season. The Lions have won four NFL championships, tied for 9th overall in total championships amongst all 32 NFL franchises; however, their last was in 1957, which gives the club the second-longest NFL championship drought behind the Arizona Cardinals.

Team colors‎: ‎Honolulu blue, silver;

General manager‎: ‎Bob Quinn

Owner(s)‎: ‎Martha Firestone Ford

Mascot‎: ‎Roary the Lion; Theo "Gridiron" Spight

‎Logos and uniforms · ‎Players of note · ‎Coaches · ‎Divisions and division rivals