Friday, December 29, 2017

CNN knew they could charge more for ads..........during the OJ trial...........which they deliberately prolonged...........like the White Bronco car chase.................down the freeway of all places..................people were lining up to watch b/c they knew the overpasses in LA where the car chase was going on........................Oj and LAPD..................advertising............more viewers...........the world at large more..........with the world's most popular sporting event..........the World Cup being here.................




Super Bowl Ads 2017: Latest Info on Cost of 2017 Super Bowl ...

bleacherreport.com/.../2691154-super-bowl-ads-2017-latest-info-on-cost-of-2017-su...
Feb 5, 2017 - [Once] upon a time, the Super Bowl's low CPM reflected why companies were often so eager to air commercials during the game. Advertisers airing commercials at Super Bowl XLV in 2011 paid $3 million to reach an audience of 111 million people, or the equivalent of a $27 CPM. With hit shows posting ...

$5 Million for a Super Bowl Ad. Another Million or More to Market the ...

https://www.nytimes.com/.../5-million-for-a-super-bowl-ad-another-million-or-more-t...
Jan 29, 2017 - The average cost of a 30-second ad for the Super Bowl crept up to $5 million this year, according to ad buyers, from an estimated $4.8 million last year.

Super Bowl 2017: How much does a commercial cost? | SI.com

https://www.si.com/nfl/2017/01/26/super-bowl-commercial-cost-2017
Jan 16, 2017 - The price for a similar spot during the 2016 Oscars cost about $2 million. During last year's matchup between the Denver Broncos and the Carolina Panthers, which was broadcast on CBS, a 30-second spot went for up to $5 million, while NBC received an average of $4.5 million for a 30-second commercial in 2015.

Madison Avenue, NBC Wrangle Over $5 Million Super Bowl Ads ...

variety.com/2017/tv/news/super-bowl-commercials-nbc-tv-advertising-1202489354/
Jul 7, 2017 - Ad buyers say they want to hold the line on the latest move to drive up the price of ads in the Super Bowl. With an audience that has soared consistently above 110 million since 2014, the Big Game has become one of the most reliable events on the media-industry calendar. But Madison Avenue seems ...

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